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AkzoNobel Introduces Colour of the Year 2020 in conjunction with SIDS’s Singapore Interior Design Awards 2019/2020

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AkzoNobel introduced Colour of the Year 2020 in conjunction with the launch of the Singapore Interior Design Awards (SIDA) Competition hosted by Society of Interior Designers (SIDS) on October 2019 at The Mason’s Table.

The colour is Tranquil Dawn – also known as Grey Jeans (45GY 55/052) – a delicate, fluid shade somewhere between green, blue, and grey was developed through the culmination of extensive trend research by experts around the world.

Inspired by the colours of the dawn horizon, Tranquil Dawn was designed to capture the essence of what makes us human, as the dawn of a new decade arrives. The palettes designed around this versatile shade also allows consumers and designers to use the Colour of the Year in a way that reflects who they are and how they feel, as well as how they want to live, work and play in their homes and working environments.

Divided into separate themes, the palettes are known as The Care Palette, The Play Palette, The Meaning Palette and The Creativity Palette. Beyond home and decorative paints, the same palettes can be applied to other markets such as wood, furniture, consumer electronics and automotive.

Akzonobel will also be presenting a new award category – AkzoNobel  ColourFutures Award – for the SIDA competition, to the interior designer who shows the best use of colours in transforming interior spaces.

The SIDA competition is now open for entries and submission for the awards will close on February 20, 2020. Submission details and the full list of award categories can be found at https://sids.awardsplatform.com. For more information about the AkzoNobel Colour of the Year 2020, visit the   web page or follow #CF20 on social media.

Colourland Paints

AkzoNobel Acquires Malaysia’s Colourland Paints Business

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AkzoNobel has strengthened its business in Asia by acquiring 100 percent shares in Colourland Paints Sdn Bhd and Colourland Paints (Marketing) Sdn Bhd – both referred to as “Colourland Paints” – a home- grown paints and coatings manufacturer with wide distribution across Malaysia.

The acquisition enhances AkzoNobel’s global portfolio with a much-loved local brand. It also means the company will be able to provide an improved customer experience through an expanded product offering and distribution network. Financial details were not disclosed.

“As a leading global paints and coatings company, we are proud to add the well-established brands and expertise of Colourland Paints to our business,” said AkzoNobel CEO Thierry Vanlancker. “We are looking forward to unlocking the value it will bring as we accelerate our Winning together: 15 by 20 strategy and increase our footprint in this fast-growing region.”

Added Oscar Wezenbeek, Managing Director of AkzoNobel Decorative Paints in the region: “This deal marks another milestone in ensuring that we continue to deliver the best brand and customer experience. The combination of global and local expertise is also an excellent strategic fit and will accelerate our development as we further build on our strong market position in Malaysia.”

The transaction includes all relevant technologies, patents, trademarks and assets of Colourland.